Danny Duran
Brand & Product Creative Executive
Brand strategy / product narrative / design systems / creative leadership
Los Angeles, CA
Positioning
I build the strategy, narrative and design systems that move complex products from invention to adoption.
I work with founders and executive teams when a product is too new, too technical or too broad to explain itself. Positioning and narrative come first, then the systems, the team and the launch. Hands on through final craft.
Experience
Aug 2025–Present
Los Angeles, CA
Current / Executive / Platform
Meanwhile Studio / Google GBX
Founder + Creative Director, Meanwhile Studio
Creative Director, Home and Health / via Where The Buffalo Roam
Founded Meanwhile Studio for embedded creative leadership, product narrative and brand systems. Serves as a senior creative partner inside Google GBX, shaping confidential initiatives across strategy, design, motion and launch. Runs the studio’s business and delivery.
Founded Waev through Meanwhile Studio, shaping its product model, experience, identity and editorial voice. Built the product with AI-assisted implementation on Cloudflare, drawing on MeshCore and open-source community work. By August 2026, nearly 500 volunteer observers were sharing what their radios heard.
Apr 2022–Jun 2025
Los Angeles, CA
Aspiration / Catona Climate
VP Creative, Brand + Co-Head of Marketing, Aspiration / 2022–24
Chief Brand Officer, Catona Climate / 2024–25
Recruited by the founder/CEO as VP Creative, Brand and Co-Head of Marketing. Shared marketing leadership across a 45-person creative organization spanning brand, design, product storytelling, growth and communications.
As Chief Brand Officer, shaped Catona Climate’s brand and market position with a small team. Translated carbon markets and nature-based solutions for enterprise buyers, partners and capital. Supported VC and board conversations as the company moved from consumer fintech to an enterprise climate platform. The team’s field stories supported enterprise sales during agreements with Microsoft and ENGIE.
Apr 2018–Apr 2022
Los Angeles, CA
72andSunny
Creative Director
Creative direction within multidisciplinary teams across Uber, Pixel, Marriott Bonvoy, Activision, Dolby Labs and Vital Proteins. With Gregory A. Shadwick and the wider Uber team, helped develop We Move and Doors Are Always Opening ahead of the IPO. Doors Are Always Opening was the largest Uber campaign at launch. Shared creative direction on Pixel with Helena Skonieczny and Gregory A. Shadwick.
With Marriott’s CMO, SVP and wider teams, developed Bonvoy across strategy, product and communications. “Where Can We Take You?” moved from the campaign into product search. 72andSunny created the Bonvoy Path under Danny Duran’s creative direction, and Alex Cannon executed it. The team extended it across product, campaign and more than 30 brands.